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Industry

Baemin supports double-digit growth in orders and sales through restaurant consulting

A delivery platform is detailing a cooperation model in which it directly supports sales growth for merchants on its platform. Woowa Brothers said on Tuesday that the third cohort of its free one-on-one customised consulting programme for restaurant owners, “Baemin Store Growth Consulting,” has concluded. The programme, launched in February last year, has had an average 9-to-1 competition ratio, with 41 restaurant owners completing it so far.

AI & Enterprise

Baemin to run 5-week AI training course with Seocho-gu

Woowa Brothers, operator of Baedal Minjok, is launching an AI marketing training course for local restaurant owners in partnership with Seoul\'s Seocho-gu, it said on Sunday. Applications are open until June 22. The course runs for five Monday sessions from June 29 to July 27. It follows an earlier cooperation deal between Seocho-gu and Baemin Academy, which previously held two joint programmes and reported an 87 percent completion rate and a 9.8 out of 10 satisfaction score.

Industry

Baemin Bmart direct purchases of domestic farm products up 53 percent in Jan-May, to expand this year

Baemin’s quick commerce platform is expanding its role as a sales channel for regional farms, Woowa Brothers said. Sales of domestically sourced farm and livestock products bought directly from producing areas through Baemin Bmart rose 53 percent in January to May from a year earlier, outpacing last year’s full-year growth rate of 21 percent. Fruit sales led gains, with strong increases for strawberries, melons, watermelons and blueberries.