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Games & Commerce

Delivery apps\' monthly payments top 3 trillion won as users and spending rise

Estimated payments at South Korea’s four major delivery platforms totalled 3.03 trillion won last month, up 10 percent from a year earlier, a Wiseapp-Retail survey of credit and debit card spending showed. The number of Koreans who paid on delivery platforms rose 7 percent to 24.85 million. Average payment per person increased 3 percent to 122,349 won, while average transactions per person rose to 5.4 from 5.

Industry

Naver commerce revenue share and user base climb; what is driving the growth?

Naver’s commerce business is extending a steep growth run, with its share of total revenue topping 30 percent for the first time and shopping app users reaching record highs. Multiple factors are seen driving the gains, including a revamped fee structure, expansion of overseas consumer-to-consumer platforms, efforts to strengthen fresh food offerings and the introduction of a shopping AI agent. Brokerages expect strong growth to continue this year.

Games & Commerce

Coupang estimated payments hit 57.1 trillion won in March, up 12 percent from February

Wiseapp Retail said on April 7 that Coupang’s estimated payment amount last month, excluding Coupang Eats, was 57.1 trillion won, up 12 percent from 51.1 trillion won the previous month. It said the number of monthly users of the Coupang app rose 1 percent to 33.45 million from 33.12 million. It described the increase as the first rebound after three straight months of declines.