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Industry

Hecto Healthcare\'s Desimone ranks No. 1 in 2026 Brand of the Year awards probiotics category

Hecto Healthcare said on Wednesday its probiotics brand Desimone was selected as the top brand in the probiotics category at the 2026 Brand of the Year awards. The awards are hosted by the Korea Consumer Brand Committee, with consumers choosing representative brands each year. About 770,000 people took part in category voting via online and telephone surveys this year. The company said products made with the Desimone Formula are backed by 469 international papers and are sold in 40 countries.

Industry

Hecto Healthcare targets Asia-Pacific market with De Simone and Kim Seok-jin LAB

Hecto Healthcare said on Tuesday it took part in Vitafoods Asia 2026, held in Bangkok from Sept. 2 to 4, showcasing its premium probiotics brand De Simone and baby and kids brand Kim Seok-jin LAB. It displayed products including De Simone 4500, De Simone Baby & Kids Step, a new pet product and a DHA drop product. The company said it is reviewing partnership plans, including local distribution, with 20 companies.

Industry

Hecto Healthcare enters pet market with De Simonek Pet probiotics

Hecto Healthcare\'s probiotics brand De Simone is entering the pet health management market with the launch of De Simonek Pet probiotics, the company said on Monday. The product uses the De Simone Formulation, a proprietary blend of eight strains, with 30 billion CFU per sachet. It was designed for daily intake by dogs and cats, with palatability evaluated by 133 pets. Hecto Healthcare plans promotions on its official website.