Finance

Koo Yoon-cheol says exchange rate diverges from fundamentals, volatility still high

South Korea's Deputy Prime Minister and Minister of Economy and Finance Koo Yoon-cheol met with the Bank of Korea governor and senior financial regulators on Jan. 8 to review market conditions. They assessed local financial markets as broadly stable, citing stock gains and steady government bond yields, but said the foreign exchange market remained highly volatile. Koo said the exchange rate diverged from fundamentals and called for firm, consistent policy efforts and swift follow-up measures.

Telecommunications & Media

Online ad spending tops 10 trillion won for first time, broadcast ads shrink to 3.2 trillion

Broadcast advertising in South Korea continued to lose ground as online advertising extended its lead, a survey showed. Broadcast ad spending fell 5.0 percent in 2024 to 3.22 trillion won, while online ad spending rose 7.9 percent to 10.10 trillion won, topping 10 trillion won for the first time. Total advertising rose 3.5 percent to 17.13 trillion won, driven mostly by online. Mobile ad spending increased to 7.79 trillion won.