KB Kookmin Bank said it has launched a "productive finance council" to expand productive finance and published a "productive finance comprehensive guide" that can be used in the sales field.

The council was launched on March 6 and will serve as a control tower to accelerate the shift of the bank's corporate finance to productive finance, linked to KB Financial Group's productive finance consultative body.

In particular, it will be operated as a total of three councils, including an organisation made up of head office executives and department heads, and another organisation centred on sales field executives.

The council of head office executives and department heads discusses policy direction and detailed execution measures to support corporate growth centred on productive finance. The council of sales field executives is tasked with strengthening cooperation between head office and the sales field by reflecting opinions from the field.

KB Kookmin Bank also produced the "productive finance comprehensive guide" to raise employees' understanding of productive finance and improve its usability in the sales field.

The guide systematically organises related content including the concept of productive finance, products specialised in productive finance, marketing points related to productive finance, and policy funds and major financial support programmes.

A KB Kookmin Bank official said, "Through operating this productive finance council and producing the comprehensive guide, we will accelerate the shift to productive finance," adding, "We will continue to expand financial support to strengthen the competitiveness of the industrial ecosystem based on field-centred productive finance."