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AI & Enterprise

Mirror Particle bets on human behavior prediction model instead of LLM

Mirror Particle, an AI startup in San Francisco, is developing its own foundation model to analyze what consumers do and why, aiming to model changes in human behavior over time without relying on role-playing by large language models. The company combines client consumer data with current affairs, popular culture and social media, and emphasizes observed behavior over survey responses. It targets market research and brand and product strategy, and has completed angel funding.

General News

Francis Halzen wins 2026 Nobel physics prize for neutrino observations, sole laureate after 34 years

The 2026 Nobel Prize in Physics went to Belgian-born U.S. physicist Francis Halzen for opening a new path in cosmic research through neutrino observations. The Swedish Academy of Sciences’ Nobel committee cited his decisive contributions to the IceCube Neutrino Observatory and the discovery of high-energy neutrinos of astrophysical origin. Halzen is the sole laureate, the first solo physics winner in 34 years.

Industry

Google sends satellite carrying TPU into space; launch costs key

Google has sent a demonstration satellite carrying its TPU chip into space for the first time to test an orbital data centre concept. The Planet Labs-built satellite will check whether the TPU can operate in space, including continuous 1 kW power supply, chip cooling and errors while running models. The company’s longer-term plan envisions 81 satellites flying in formation for parallel computing, but it says the concept requires significantly lower launch costs.