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Industry

Korean fabless chipmakers target China market at Electronica Shanghai 2026

Korean fabless chipmakers opened a Korea pavilion at Electronica Shanghai 2026 to pursue China, described as the world’s largest market for demand from autos, home appliances and data centres. They showcased inference chips, AI accelerators and infrastructure optimisation solutions, aiming to differentiate through customisation, speed and cost performance. HyperAccel highlighted edge and on-device AI chips, Boss Semiconductor promoted a 250-TOPS accelerator and tailored support, and MangoBoost presented software to speed up LLM inference.

Industry

Samsung store visitors up 75 percent, Samsung.com up more than 200 percent

Samsung Electronics said its large-scale discount event is nearing its final stage, drawing shoppers to stores nationwide. Average visitors to Samsung Stores rose 75 percent from a year earlier, with some locations doubling. Samsung.com visitors increased more than 200 percent. The promotion runs at about 1,000 online and offline outlets, including roughly 400 Samsung Stores. Buyers receive digital vouchers worth 20 percent of purchases, or 30 percent for uniformed public officials.

Games & Commerce

Naver launches AI search \'AI tab\', opens to 50 million users

Naver is rolling out its generative AI-based conversational search service, AI tab, to all users, the company said on Thursday. Users can start AI search with one button from Naver’s main search bar, which draws an average 50 million daily visitors, and the Green Dot entry point on mobile will be replaced. Naver also added features such as in-answer map checks and real-time reservation times, and plans more functions in the second half.