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AI & Enterprise

AX success depends on defining tasks; KPIs should focus on revenue and ROI, not adoption

Corporate AI transformation success depends on defining the problems to solve rather than simply adopting AI, UnboundLabDev CEO Cho Yong-min said at Salesforce Korea\'s Agentforce Digital Summit 2026 in Seoul. He said companies should translate goals into performance indicators such as revenue and return on investment and design tasks to improve top business outcomes. Panelists cited cases where generic AI tools saw low usage and projects stalled at proof-of-concept without clear strategy.

AI & Enterprise

Anthropic executives say strategy matters more than caps as companies tighten AI budgets

Anthropic executives said companies should not respond to rising artificial intelligence costs by cutting back or halting use. They stressed that operational strategies that produce the same results at lower cost matter more than blanket budget caps. They pointed to risks such as unapproved employee adoption of AI models that can suddenly inflate spending. They also linked the debate to broader questions among U.S. companies about AI returns and to intensifying price competition among chatbot providers.

AI & Enterprise

Google to take on South Korea AI market with Gemini Enterprise

Google is targeting South Korea\'s AI market by promoting the full-stack structure of Gemini Enterprise and its compatibility with other companies\' models. Ruth Sun (루스 선), CEO of Google Cloud Korea, said Google’s ownership of all layers from chips to models and support for more than 200 models, including Anthropic’s Claude, delivers strong return on investment. She cited Samsung Electronics’ DX division as a user. Google also highlighted security offerings and growing AI use in marketing and sales.