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Games & Commerce

Naver secures Inspire Arena naming rights, to rebrand as Naver Arena from December

Naver has signed a naming-rights contract with Inspire Resort and will change the official name of Inspire Arena to Naver Arena at Inspire from December. Naver said the agreement takes effect in December and will run for three years, but it did not disclose the contract value. The partners plan to broaden cooperation from performances to on-site services and technology, including N Pay services and Naver Labs digital-twin-based AR navigation.

Games & Commerce

Naver to sponsor Busan International Film Festival; Chzzk to exclusively livestream opening ceremony

Naver will take part as an official sponsor of the 31st Busan International Film Festival and connect its services from live streaming to local information and on-site payments. It will provide on- and offline services using Chzzk, Clip, Naver Map and Naver Pay through Oct. 15. Chzzk will exclusively livestream major events including the opening and closing ceremonies, while Npay Connect terminals will support face-recognition payments at festival venues.

Finance

Naver Pay to supply payment infrastructure to Sidae Injae operator, first applied to 11 branches and online

Naver Pay will supply corporate payment infrastructure to Hyconci, which operates Sidae Injae, expanding its B2B payment business into education. The service will be applied first within this year to 11 offline branches nationwide and to an online service, then expanded in stages. The companies will introduce the Npay biz payment solution, supporting Npay Money and points, card payments and virtual account-linked payments. They will also review cooperation in access and attendance authentication using Npay Connect and Facesign.