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LG Electronics launches flamingo protection campaign with U.S. NWF

LG Electronics is continuing its endangered species protection campaign using a Times Square billboard in New York. The latest video is the ninth in the series and focuses on flamingos, highlighting difficulties in feeding due to water pollution and climate change. The company said it has been running the LG Endangered Species Series since 2024. It is also conducting an online campaign in cooperation with the National Wildlife Federation to share information needed to protect flamingos.