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Apple executives voice confidence in MacBook Neo, cite past flops

Apple executives said the MacBook Neo has received a positive early response a month after its launch, while also citing past failures such as the first MacBook Air released in 2008 and Apple Maps at launch. In an interview with Tom’s Guide, hardware chief John Ternus and marketing head Greg Joswiak discussed product strategy and lessons from missteps. They said Neo’s competitiveness goes beyond value for money and rests on overall product quality.