Kim Jeong-eun (김정은), head of K20, said North American broadcasting remains an untapped market for K-content and that free ad-supported streaming TV, or FAST, could be the key to entry. She cited data showing broad weekly FAST usage and said K20 supplies channels to multiple global platforms. She also pointed to higher ad rates and cited a case where exclusive FAST distribution outperformed existing OTT results, while calling for policy support.

Singer Sung Si-kyung said he lost weight while preparing to become a cosmetics model, and KBS2’s “The Seasons” returned with his new season amid debate over its subtitle. An ENA drama drew attention for a kiss scene involving actors Ha Ji-won and Nana, while an upcoming MBC drama promoted its release with an in-world announcement format. Fans also focused on celebrity lookalikes and on male solo artists’ comeback schedules.