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Industry

Naver commerce revenue share and user base climb; what is driving the growth?

Naver’s commerce business is extending a steep growth run, with its share of total revenue topping 30 percent for the first time and shopping app users reaching record highs. Multiple factors are seen driving the gains, including a revamped fee structure, expansion of overseas consumer-to-consumer platforms, efforts to strengthen fresh food offerings and the introduction of a shopping AI agent. Brokerages expect strong growth to continue this year.

Crypto

Project Hangang accelerates as Circle eyes South Korea stablecoins

As legislation on South Korea’s Digital Asset Framework Act stalls in parliament, the Bank of Korea is stepping up its central bank digital currency pilot, Project Hangang, entering a second phase focused on preparing deposit tokens for commercialisation. A turf dispute is also emerging between the central bank and the Financial Services Commission over regulatory authority, including licensing for stablecoin issuance. U.S. stablecoin firm Circle has highlighted Korea as a key hub and flagged possible expansion.

AI & Enterprise

AI reshapes enterprise IT adoption playbook, a16z analysis finds

Many surveys suggest corporate AI adoption often stalls at the pilot stage, including an MIT finding that 95 percent of pilot projects do not move into production. Andreessen Horowitz, citing internal data and conversations with executives, disputes that view. Its analysis focuses on where enterprises use AI and where returns are clear, excluding consumer-focused companies. It says 29 percent of Fortune 500 firms and 19 percent of Global 2000 firms are paying customers of leading AI startups and are running AI in production.