ITCEN IN4U participated as a partner in \'Databricks AI Day Seoul 2026\' held on April 1 and introduced its BXG platform, which integrates AI architectures such as ontology and the Model Context Protocol. The company highlighted BXG as addressing hallucination and high-cost structures that hinder adoption of generative AI. It said the ontology-centered agent platform is designed on the Databricks platform and the Genie engine.

Han Sun-ho, chief AI officer at Bespin Global, said many companies fail to feel the impact of AI investment because they take a technology-first approach, overlook data complexity and build systems from a vendor perspective. He said AI is a management issue and requires internal capability-building alongside partners who understand the technology. Han cited text-to-SQL accuracy limits and vector database constraints, and urged firms to define problems first and start small based on business impact.