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Telecommunications & Media

South Korea IPTV broadcasters to use 18 million set-top boxes to measure TV viewing

The Korea IPTV Broadcasting Association plans to expand use of the TV Index, which analyses viewing data from about 18 million home set-top boxes of KT, SK Broadband and LG Uplus. The group said existing ratings surveys estimate viewing based on about 4,000 households, leaving many channels recorded at 0 percent. It said TV Index can show absolute figures such as reach and viewing time, and may later be expanded to link set-top boxes and mobile devices for broader ad performance analysis.

Crypto

Clarity Act this time for real? Scott Bessent presses Senate, warns U.S. lead at risk if it fails

The U.S. Treasury is publicly pressuring the Senate to act on the Clarity Act. Treasury Secretary Scott Bessent urged senators to advance the bill and warned that failure could weaken U.S. leadership in digital assets. The Senate is set to hold a procedural vote on Sept. 15, which is expected to require 60 votes. Republicans hold 53 seats, meaning at least 7 Democrats would need to join if all Republicans support it.

Crypto

U.S. Clarity Act vote nears as crypto industry and banks clash in last-minute lobbying

With the U.S. Senate set to hold a procedural vote on the Clarity Act on Sept. 15, lobbying by the cryptocurrency industry and regional banks is spreading to senators’ home states. Both sides used the August recess to press their case through local events, meetings, op-eds, calls, emails and advertising. The bill would set federal rules for digital assets and split oversight between the SEC and CFTC, with stablecoin reward provisions a key flashpoint.