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Why Steve Jobs and IBM\'s alliance of the century fell apart at the last minute

The collapse of a planned alliance between IBM and NeXT, founded by Steve Jobs after he was forced out of Apple in 1985, is widely known. The deal would have had IBM license NeXTSTEP for its PCs and engineering workstations. Author Brent Schlender wrote that Jobs’ inflexibility helped unravel the talks. A book recounts IBM’s preparations and a planned $30 million payment. The agreement fell apart after Jobs failed to show up for a Dallas presentation.