Search results for Hybrid casual
Games & Commerce
Neptune sets up Krafton Ad Platform India subsidiary to enter adtech
Neptune said on Thursday it has completed the establishment of its local subsidiary, Krafton Ad Platform India, in New Delhi. The company said the move is aimed at globalising its adtech platform business, one of its three strategic new ventures. CEO Kang Yul-bin will lead the India unit, with Krafton India Vice President Kim Jong-hyuk appointed as a resident registered director. Neptune plans to use Krafton traffic and data, including BGMI, and expand its advertising inventory.
Games & Commerce
Neptune shares plunge; company says sale by individual shareholder unrelated to management or results
Neptune on Tuesday issued an official statement after its shares fell sharply following heavy on-market selling by an individual shareholder. The company said the sale was a simple disposal of shares unrelated to management or business performance and was intended to secure funds under the shareholder’s asset management plan. Neptune said the shareholder is not involved in management and has no impact on governance. It also disclosed 2025 results and new business initiatives.
Games & Commerce
Game companies move into hybrid casual segment
Hybrid casual games are emerging as a new growth engine in the mobile market as hyper casual titles face saturation and weaker profitability. The format keeps simple controls but adds collection, RPG and storyline elements, while combining in-app ads and in-app purchases. AppMagic data show in-app purchase revenue rose sharply over a year. In South Korea, Supercent posted hit titles and won an export award, while NCSoft and KRAFTON unit Neptune expand in the segment.
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Games & Commerce
Neptune launches Flick brand to step up hybrid casual publishing push
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Games & Commerce
NCSoft targets 5 trillion won revenue by 2030 with predictable growth model
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Games & Commerce
Neptune takes stake in Albus to step up hybrid casual game business
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Games & Commerce
Neptune to merge unit Triplea to consolidate hybrid casual capabilities
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Games & Commerce
Neptune posts 121.3 billion won 2025 revenue, to focus on India adtech and hybrid games
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Games & Commerce
Neptune steps up adtech business, targets India market
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Games & Commerce
Com2uS Crit Ventures makes 1 billion won seed investment in hybrid casual game developer Pep