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Industry

Genesis weighs entry-level EV priced in 44 million won range

Genesis is reviewing ways to expand into the mass market with a more affordable electric vehicle, keeping open the possibility of an entry-level model. Genesis executives leading its European business are assessing demand. A candidate is a model based on Hyundai Motor’s small electric hatchback Ioniq 3, using existing EV architecture rather than a new platform. Genesis says it is focusing on long-term growth, while its electrification strategy also includes hybrids and range-extended EVs.

Industry

China bets on robotics as next AI play, pouring policy and funds into humanoids

China is positioning robotics as a core pillar of its AI strategy in its next five-year plan, shifting emphasis from software to hardware. It plans to unveil next-generation robots at the 2026 World Artificial Intelligence Conference. Analysts expect large subsidies and rising private investment, while China’s production share is seen as dominant. Industry groups and research institutes say gaps remain between demos and real-world use, and costs and dependencies persist.

Mobility

U.S. Senate panel moves to bar Chinese EV sales; Tesla shifts from EVs to robots

The U.S. Senate Commerce Committee plans a vote on a bipartisan bill that would effectively ban Chinese automakers from selling passenger EVs in the United States and further restrict entry into the small-car market. Tesla is removing the Model S and Model X assembly line at its Fremont plant and converting the space for humanoid robot Optimus production. Tesla will shift its supervised FSD option in South Korea from a lump-sum payment to a monthly subscription from Aug. 10.