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Telecommunications & Media
SKT uses AI to read customer tastes, expands October T Membership benefits
SK Telecom will use AI to analyse customers\' membership usage patterns and interests and reflect the results in planning October T Membership benefits. The company said it built the package based on benefit concepts and brand candidates proposed by its in-house marketing AI agent, which analyses customer data and trends. SK Telecom will run an \"AI Week\" during a T day special week and offer discounts and events, including partner offers and a running-themed promotion.
Telecommunications & Media
KT offers Chuseok holiday perks from movie discounts to roaming
KT is offering customers a range of perks for the Chuseok holiday period, including deals on movies, shopping, culture and travel. The company is running Genie TV movie promotions, roaming and membership benefits and a Disney+ subscription campaign. It will also provide free video calls during the holiday period from Sept. 24 to Sept. 27, without a separate application, excluding mobile data-based video calls and prepaid mobile phones.
Telecommunications & Media
KT to run September \'K.Mem.Fe\' for Chuseok, expand culture and performance benefits
KT will run its Chuseok customer appreciation promotion, \'K.Mem.Fe (KT Membership Festa)\', for all KT Membership customers throughout September. Under the monthly \'Dal.Dal.Benefit\' programme, users can choose one of four offers, including shopping and food delivery discounts. KT is also offering up to 50 percent discounts on selected musicals, performances and exhibitions and holding a K-pop invitation event. It will expand optional benefits for VVIP and VIP customers and launch a travel and lifestyle brand in its Shopping Lounge.