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Samsung steps up 'Home AI Companion' strategy, focus on sleep and health management

Samsung Electronics is promoting an "AI daily companion" concept at CES 2026 and branding its home-appliance push as a "Home AI Companion." Executive Roh Tae-moon said the company aims to connect 400 million devices annually. The article cites OpenAI and McKinsey data on AI adoption and discusses Amazon CTO Werner Vogels’ view of a shift toward relationship-building AI. It also notes Samsung’s human-centred design approach and AI ethics and safety framework.