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Telecommunications & Media

iPhone 18 Pro seen using Apple-designed C2 chip for better battery and speed

Apple is expected to equip the iPhone 18 Pro and Pro Max with its next-generation, in-house C2 chip instead of a Qualcomm 5G modem, strengthening battery efficiency, privacy protection and network performance. The report said Apple aims to expand its own modem lineup and maximize vertical integration between hardware and software. Benefits cited include longer battery life, support for a privacy feature limiting precise location exposure, and better network processing in weak-signal areas.

Telecommunications & Media

Apple may press ahead with iPhone Air 2 despite weak sales; camera and battery upgrades key

Speculation has resurfaced that Apple may pursue a follow-up to its ultra-thin iPhone Air even if sales are weak. TechRadar reported that a Weibo leaker, Fixed Focus Digital, claimed Apple plans to release the iPhone Air 2 regardless of poor performance. The report’s credibility and the meaning of the phrasing are unclear. The launch schedule is also uncertain, while critics point to the iPhone Air’s camera and battery limitations at a high price.

Telecommunications & Media

MacBook Neo value demand raises questions over iPhone 17e\'s 990,000 won price

Rapidly rising sales of Apple\'s low-priced MacBook Neo are prompting calls for Apple to revisit its entry-level iPhone pricing strategy. TechRadar said the MacBook Neo\'s success shows the need for a cheaper iPhone. Apple\'s least expensive iPhone is the $599 iPhone 17e, priced at 990,000 won in South Korea, matching the MacBook Neo despite similar specs. Analysts cited Apple’s roughly 25 percent global share and competition from sub-$300 smartphones.