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Games & Commerce
SOOP joins Creator Media Fair with offline content programmes
SOOP said on Aug. 27 it will take part in the 2026 Creator Media Fair on Aug. 28 to 29 at COEX Magok in Seoul. It will run offline programmes where streamers and users meet in person, including mukbang and cooking shows, venue tours and a tarot experience. The company will also operate a consultation zone for aspiring streamers, offering one-on-one guidance on registration and technical support.
Fintech
KB Financial expands YouTube healing content \'Star Room\' to offline events
KB Financial Group is expanding its YouTube healing content series \"A Room Called by Stars\" into offline performances. The group will hold its first offline concert, \"Star Room Sleepover,\" on July 26 at KB Kookmin Bank\'s new building in Seoul\'s Yeouido. The sleep concert replaces chairs with mattresses for attendees to listen to live music while lying down. Three teams will perform for about three hours.
Finance
KB Financial Group creates 1.66 trillion won in social value in first half
KB Financial Group said it measured 1.66 trillion won in social value created in the first half of this year, including 834.0 billion won in the second quarter. It said the figure reflects the monetised positive impact of its ESG activities on customers, shareholders and investors, and local communities. The group cited inclusive finance, support for fraud victims, youth savings and jobs programmes, SME safety and transition support, and community education and cultural projects.
