SOOP will offer content in which streamers and users can meet in person offline, and will also run a consultation programme for aspiring streamers.

SOOP said on Aug. 27 it will take part in the '2026 Creator Media Fair' to be held on Aug. 28 to 29 at COEX Magok in Seoul. At the event, it will run streamer-participation content including mukbang and cooking shows, a tarot experience and a tour of the venue.

SOOP has taken part in the event every year since 2020. This year, it will move its mukbang and cooking content from live streaming to an offline format, with streamers cooking food themselves and serving it to visitors.

At noon on Aug. 28, streamer Ilhaneun Yonghyeong (일하는용형), a former Chinese cuisine chef, and guest Yoo Eun (유은) will host a food-truck cooking show. Using content from Yong Sikdang, a cooking studio run by SOOP and Ilhaneun Yonghyeong, they plan to cook on site 'Supbul Naengjjamppong,' a variation of the in-house menu item 'Supbul Jjamppong.'

On Aug. 29, streamer Yuchiddang (유치땅) and guest Gyeowoodi (겨우디) will present snack foods such as tteokbokki and fish cake. The prepared food will be provided free to on-site visitors.

On both days, it will run a visitor-participation 'SOOP event' from 11 a.m. to 1 p.m. From 1 p.m. to 3 p.m., SOOP streamers will hold 'SOOP Exploration Team,' introducing food and experience programmes inside the venue, and the scene will be broadcast live on SOOP.

From 3 p.m. to 5 p.m., it will run a tarot experience programme featuring streamer Yakganparat (약간파랗). Visitors will receive tarot counselling on site and talk with the streamer.

During the event, SOOP will also operate a 'Creator Welcome Consultation Zone' for aspiring streamers. Participants seeking to start broadcasting can have one-on-one consultations with staff, and will be guided on information needed for streamer activities, including broadcast registration and technical support.