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Games & Commerce

G-Star organisers open first pop-up at Hyundai Department Store Pangyo, unveil Kream special pass

The G-Star Organising Committee said on Aug. 31 it will release a special pass in collaboration with Kream ahead of G-Star 2026, set for Nov. 19-22 at BEXCO in Busan. The pass includes entry to the BTC hall, a Yumi\'s Cells keyring and promotion card, and a Kream voucher. A pop-up store will run Sept. 1-6 at Hyundai Department Store Pangyo, followed by exclusive sales on Kream from Sept. 7.

Games & Commerce

Samsung Electronics to show integrated gaming ecosystem at Gamescom in Germany

Samsung Electronics will unveil an integrated gaming ecosystem at Gamescom 2026, which opens on Aug. 26 in Cologne, Germany. The company set up a 1,090 square metre booth to display a full package of gaming devices, including monitors, TVs, mobile products, SSDs and headsets. Under the #PlaySamsung slogan, it created four zones, including Odyssey and Galaxy areas. It also planned events including a PlayGalaxy Cup world final and product unveilings.