Games & Commerce

Korean game makers diversify growth beyond mobile MMORPGs to PC, console and overseas

South Korean game makers are expanding growth beyond mobile MMORPGs into overseas markets, PC and console, and casual genres. Pearl Abyss and Krafton posted sharp gains as global PC and console titles lifted sales. Netmarble, NC and Nexon added overseas, platform and genre revenues while maintaining core franchises. Kakao Games and Devsisters pursued diversification but reported quarterly losses, highlighting that rising sales do not automatically translate into higher profit.

Games & Commerce

Game makers put proven IP front and center to cut new title risk

As development costs rise and hits become harder to predict, South Korean game companies are turning to proven intellectual property to reduce release risk. Rather than building new worlds and characters from scratch, they are adapting web novels and webtoons that already have readers and fandoms to secure early users and ease marketing burdens. Nexon, Netmarble and Kakao Games are preparing new titles based on such IP, though the industry says strong execution still determines success.