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Telecommunications & Media

LG Uplus branding project \'Simply. U+\' wins Red Dot Design Award

LG Uplus said on Aug. 21 that its brand rebranding project, \'Simply. U+\', won a main prize in the brand and communication category at the Red Dot Design Award 2026. The Red Dot Design Award is considered one of the world\'s top three design awards along with Germany\'s iF Design Award and the United States\' IDEA. LG Uplus said it has refined its brand system and design principles to deliver consistent customer experiences.

Telecommunications & Media

LGU+ wins top prize at Social i-Awards 2026 for Instagram content

LGU+ won the top prize for Instagram at the Social i-Awards 2026, the company said on Thursday, its first time to take the event’s highest honour. It also won three other awards, including a KIPFA special prize for LinkedIn and awards for TikTok information services and newsroom communications. The company said stronger magazine-style feeds and participatory content drove a 528 percent rise in total Instagram interactions.

Telecommunications & Media

LG Uplus improves app features with customer suggestions, accelerates participatory innovation

LG Uplus is expanding participatory innovation by reflecting customer-proposed ideas in service improvements. The company said ideas submitted through its customer participation service Simple Lab topped 10,000 in cumulative terms in seven months, with 1 in 10 applied to actual service upgrades. It incorporated feedback into functions and user experience improvements in its integrated app U+one, including parental management of children’s mobile bills and a favourites feature.