| Mobile Web

Meta tests Grok-like AI replies on Threads posts

Meta is testing a public reply-style AI feature on Threads that explains the context of posts. The early beta runs through a dedicated account, @meta.ai, allowing users to summon the AI in replies or chat with it in the app. The initial rollout covers Malaysia, Saudi Arabia, Mexico, Argentina and Singapore. The feature aligns with Meta’s expansion strategy around its new AI model, Muse Spark, and other tests such as side chats in group conversations.