| Mobile Web

Kakao steps up AI shift under Jeong Shin-a second term; key test is proving monetisation

Kakao is accelerating its shift to artificial intelligence in the second term of CEO Jeong Shin-a, after a first phase focused on restructuring affiliates and governance. The company is redefining KakaoTalk as an AI-based execution platform and expanding external partnerships and global business initiatives. Kakao has set targets for revenue growth and profitability and plans shareholder returns. Investors remain focused on when and how AI monetisation will show up in earnings.