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Telecommunications & Media

South Korea to loosen broadcast and OTT ad rules, expand mid-roll ads from October

South Korea will loosen advertising rules for broadcasters, raising the daily ad cap per channel and easing limits on mid-roll, virtual and indirect advertising. The Broadcasting Media Communication Commission approved a revision to the Enforcement Decree of the Broadcasting Act that will take effect in October after remaining procedures. The agency estimates easing mid-roll ad rules could lift broadcast ad revenue by about 50 billion won. Prime-time limits will remain to curb ad concentration.

AI & Enterprise

Estsecurity unveils Alyac Agentic EDR linked to LG K-EXAONE AI model

Estsecurity, the security unit of AI services company East Soft, said on Monday it will launch its endpoint detection and response solution, Alyac Agentic EDR, integrated with LG AI Research’s K-EXAONE AI model. The company said the product includes an AI agent that supports the full security pipeline, from real-time threat detection to report writing. It said internal tests showed faster analysis and reporting and increased automation.

Industry

Unitree survives new U.S. China tech curbs, can still sell six existing robot models

Chinese robot company Unitree said it can continue selling six key robot models in the United States despite new U.S. curbs on Chinese technology. It said it had already secured Federal Communications Commission equipment approvals for major humanoid and quadruped robots before the stricter rules took effect. The FCC has expanded its Covered List on national security grounds, which could limit market entry for new products. Unitree warned new models developed after the cutoff could face restrictions.