| Mobile Web

IDC calls Amazon's smartphone return the 'worst timing'

Amazon is seeking to re-enter the smartphone market for the first time since 2014, with an in-house project dubbed "Transformer," Reuters first reported. The device is designed to work with Alexa smart devices and highlight Amazon shopping features, though price and timing have not been disclosed. Market researcher IDC said the timing is the worst, forecasting a 13 percent market contraction in 2026 due to a memory supply shortage.