Coinbase is pushing to build an integrated financial platform in Canada covering not only cryptocurrencies but also tokenised stocks and prediction markets.

Bitcoin Magazine reported on July 21 that Coinbase Canada CEO Eric Richmond (에릭 리치먼드) said the company plans to expand services so Canadian users can trade a range of financial products in a single app.

In an interview with BNN Bloomberg, Richmond set out a plan to build an environment where users can invest not only in buying cryptocurrencies but also in tokenised stocks and prediction markets. He said the goal is a structure that "takes care of all finance in one app". He explained that designing services based on blockchain and cryptocurrencies would enable 24-hour trading.

Coinbase is in talks with Canadian regulators to launch the service. It did not disclose the specific product range or the launch timing.

The plan aligns with a broader move by cryptocurrency exchanges to expand into traditional financial markets. Tokenised stocks are products that enable existing shares to be traded on a blockchain, and are seen as able to address traditional markets' limited trading hours and slow settlement and clearing processes.

Richmond pointed to a traditional financial structure in which banks and stock markets close around 4 p.m. and remittance settlement takes several days. He also said users are increasingly aware of the problem that some investment products are offered only to high-net-worth individuals.

Coinbase already provides services related to stocks and prediction markets to users in the United States. After starting as a bitcoin trading platform and expanding the range of assets handled to hundreds of digital assets, it is now seeking a shift to a comprehensive financial platform in Canada as well.

Recent business expansion also supports the strategy. JPMorgan signed a deal with Coinbase last year allowing customers to directly link bank accounts to the Coinbase platform. Coinbase provides crypto custody services to large Wall Street financial firms including BlackRock, and also handles custody of cryptocurrencies seized by the U.S. government.

In April, Coinbase received conditional approval from the U.S. Office of the Comptroller of the Currency for a nationwide trust bank charter. This laid the groundwork for providing federally regulated crypto custody services to large institutions.

The company is also competing with the U.S. banking sector over stablecoin reward products. Coinbase wants to keep stablecoin products that provide returns to users, and the business is cited as one of its long-term revenue sources.

The integrated platform being pursued in Canada is an extension of Coinbase's strategy to expand beyond a cryptocurrency exchange into a broader financial business. Key questions include whether regulatory talks will lead to an actual product launch, and whether tokenised stocks and prediction markets can draw in new users.