Grayscale analysed that investors' diversification strategies are becoming a new trend, highlighting XRP's role in cryptocurrency portfolios.

On March 19 local time, blockchain media outlet The Crypto Basic reported that Grayscale's head of research Rayhaneh Sharif-Askary (레이하네 샤리프-아스카리) said in a video released by Ripple that XRP is a "battle-tested" asset. She said it is classified in a cryptocurrency portfolio as a "core currency asset" category similar to bitcoin (BTC).

She stressed that as each digital asset plays a different role, diversification strategies are becoming increasingly important for investors. She analysed that early cryptocurrency investing began with a focus on bitcoin and expanded to ethereum (ETH), but a clear trend has recently emerged toward diversification into other assets. With bitcoin's share in the market relatively falling, she said XRP is emerging as a major diversification option.

Spot XRP exchange-traded funds (ETFs) are cited as a key factor accelerating this trend. Sharif-Askary said spot XRP ETFs are improving access for a new investor base and creating an inflow effect similar to when spot bitcoin ETFs were introduced in the past. She said several asset managers, including Grayscale, are launching XRP-related investment products, expanding institutional inflows.

Grayscale has attracted about $121 million in funds to date through its GXRP spot XRP ETF launched in November 2025. Canary Capital, Bitwise, Franklin Templeton and 21Shares have also launched spot XRP ETFs, and cumulative inflows across all products stand at about $1.211 billion, with total assets under management reaching about $1.02 billion.

The regulatory environment was also cited as an important variable. In a separate interview, Zach Pandl (잭 팬들), head of research, said, "If regulatory clarity is secured, XRP is highly likely to be revalued." He said investors are already building positions in preparation for policy changes, and market sentiment could improve if regulatory risk eases.

Grayscale said the current trend is only at an early stage. It said the cryptocurrency market is entering a new phase as institutional investment growth, improved ETF access and regulatory clarity come together, and that XRP could play a key role in the process.