Search results for MyRealTrip
Games & Commerce
AI chat windows linking portal search and open markets emerge as new commerce battleground
Generative AI chat windows are emerging as a new shopping battleground alongside search portals and open markets, as companies eye conversational commerce as a channel to drive traffic to their own online stores. Lotte Wellfood has launched a dedicated app for “Apps in ChatGPT,” enabling questions and answers in the ChatGPT chat window. Cafe24 has also released an app linking multiple partner brands. The industry is focusing on purchase links that route users to brand sites to expand traffic and data.
Games & Commerce
Kakao overhauls KakaoTools, links partners including Olive Young and Musinsa
Kakao said on March 24 it has overhauled its KakaoTools service within “ChatGPT for Kakao” and will work with external partners to expand its artificial intelligence agent ecosystem. The company added partner services including Olive Young, Musinsa, Hyundai Department Store, SamjjeomSam, MyRealTrip, Saramin and Woori\'s Table. It also introduced a dedicated home menu and a MY menu to help users discover and manage services.
AI & Enterprise
MyRealTrip unit AICX expands into B2B customer support and service operations
AICX, a customer experience subsidiary handling consulting and operations for MyRealTrip, said on Feb. 10 it will expand into a B2B business providing outsourced customer support and service operations for external companies. The company said its service designs processes tailored to each client’s structure and environment, using a hybrid model combining an AI-based agent and professional operations staff. It said internal operations have automated 70 percent of inquiries and achieved more than 50 percent efficiency gains.
