Search results for Greg Joswiak
AI & Enterprise
New iOS, Android app launches jump 104 percent despite AI replacing apps talk
New app releases on Apple’s App Store and Google Play rose 60 percent year on year in the first quarter of 2026, according to Appfigures data cited by Gigazine. Growth was stronger on iOS, up 80 percent. As of April 2026, combined iOS and Android launches were up 104 percent, while iOS was up 89 percent. The trend runs counter to predictions that AI would shrink the app ecosystem by replacing apps with chatbots and agents.
AI & Enterprise
Apple executives voice confidence in MacBook Neo, cite past flops
Apple executives said the MacBook Neo has received a positive early response a month after its launch, while also citing past failures such as the first MacBook Air released in 2008 and Apple Maps at launch. In an interview with Tom’s Guide, hardware chief John Ternus and marketing head Greg Joswiak discussed product strategy and lessons from missteps. They said Neo’s competitiveness goes beyond value for money and rests on overall product quality.
AI & Enterprise
Apple hires former Google executive Lilian Rincon to lead AI product marketing
Apple has hired former Google vice president Lilian Rincon as vice president for AI product marketing, NineToFiveMac reported on Thursday. Rincon will oversee marketing and product management for AI platforms including Siri and Apple Intelligence, reporting to Apple’s senior vice president of worldwide marketing Greg Joswiak. She previously led global product teams at Google. The hire comes as Apple reshapes its AI organisation.