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Tether files trademark applications for name and logo in South Korea

Tether, the world’s largest stablecoin issuer, has filed multiple trademark applications in South Korea, including for its corporate brand and gold-linked stablecoin Tether Gold (XAUT). The move comes as discussions advance on tightening stablecoin rules, including possible requirements for foreign issuers to set up local branches. Rival Circle has also stepped up outreach in Korea and expanded platform partnerships. The domestic market is seen as large, though the regulatory framework is still unsettled.

Crypto

Stablecoin land grab by financial firms as digital asset framework law delayed

With legislation on South Korea\'s Digital Asset Framework Act delayed, traditional financial firms are moving to secure a foothold in the stablecoin market. Banks and card companies are signing MOUs with global blockchain and payment infrastructure firms and conducting proof-of-concept tests. Several bills remain pending in the National Assembly, while key rules such as issuance requirements, reserve regulation and user protections are not yet detailed. Industry officials expect rivalry to intensify as delays persist.