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Telecommunications & Media

Broadcasting Media Telecommunications Commission launches campaign to spot generative AI misinformation, targeting MZ and youth

South Korea\'s Broadcasting Media Telecommunications Commission will launch a public campaign to raise awareness of misinformation distribution and criminal misuse using generative AI. The campaign will run in October and November on its official social media channels, including Instagram and YouTube, targeting MZ-generation users and teenagers. It will feature quizzes comparing real and manipulated content, a user participation challenge, checklists for spotting false information and guidance on reporting risks.

Telecommunications & Media

Broadcasting Media Telecommunications Commission to overhaul media policy around citizens\' rights, ease broadcast rules and set new OTT and AI regulation

South Korea\'s Broadcasting Media Telecommunications Commission plans to shift its policy framework from broadcast and telecom operators to citizens\' media rights. It calls the goal a \"basic media society\" and aims to pursue an integrated media law covering broadcast and OTT services, while easing what it describes as excessive prior broadcast regulation. It also plans new rules for AI-generated content labeling and recommendation algorithm transparency, alongside expanded media and AI voucher programmes, with legislation and budget details to follow.

Telecommunications & Media

BamITongwi expands home shopping support nationwide, selects 41 firms

South Korea\'s Broadcasting Media Telecommunications Commission is expanding its Do-yak Market programme, which supports home shopping sales for regional small businesses and small merchants, to a nationwide scope. The commission said it will increase the number of participating home shopping companies and broaden the support area, backing 41 firms this year, up from 21. The programme helps selected firms enter TV and data home shopping channels and will also support online promotion using creators from the fourth quarter.