[DigitalToday reporter Ji-young Lee] MyData company Banksalad said on Wednesday it is launching an AI-based "interest-rate cut request" service.

If a user agrees in the app to use the interest-rate cut request right, AI asks a financial firm to lower the rate and notifies the user of the result. If the cut is approved, the lower rate is applied immediately. AI then analyzes loan data to detect when a rate cut may be possible and automatically reapplies.

The company presented as a differentiator that it automatically applies a "raise credit score" feature before the interest-rate cut request.

It analyzes credit data using financial MyData and public MyData, improves the credit score, and then applies for an interest-rate cut.

Among mid- to low-credit users who recently used the credit score improvement service, the biggest increase was 226 points. Based on pre-screened loan approval data, the expected interest rate was analyzed as potentially falling by 4.6 percentage points, it explained.

A Banksalad official said, "Through the interest-rate cut request service starting today, we aim to automatically lower loan interest rates on behalf of customers and reduce their actual interest burden." The official added, "We will continue to solve inconvenient financial problems with AI agents and focus on helping customers make the most advantageous decisions in their financial lives."