KB Kookmin Bank will support senior customers’ wealth and health management by linking financial and medical services with Gangbuk Samsung Hospital.
KB Kookmin Bank said on July 20 it signed a memorandum of understanding on July 16 at Gangbuk Samsung Hospital in Jongno district, Seoul, to promote senior health and spread a donation culture.
Under the agreement, the two sides plan to expand cooperation on customised wealth management and recognition programmes for donors, activating legacy donations and operating senior health promotion programmes.
KB Kookmin Bank provides life-cycle wealth management services centred on its senior-focused brand, KB Golden Life. Gangbuk Samsung Hospital plans to support senior health management and donor recognition programmes by using health check-ups and medical infrastructure.
KB Kookmin Bank plans to use the agreement to build a senior support model that links wealth management and health management services. It aims to support both donors’ wealth management demand and their medical and health management demand.
A KB Kookmin Bank official said, "This agreement has enabled us to further strengthen senior-focused services that link finance and medicine," adding, "We will expand cooperation with specialised institutions to support senior customers’ preparations for later life."