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Industry
Samsung Electronics outlines people-centred Galaxy design, aims for optimal fit
Samsung Electronics unveiled its Galaxy design philosophy, emphasising a people-centred approach that blends into daily life rather than spotlighting advanced technology. In a media briefing on April 9, it introduced the design concept and development process for the Galaxy S26 and Buds4 series released last month. The Galaxy S26 series adopts a unified outer silhouette across three models. Buds4 was redesigned around fit, using more than 100 million ear-shape data points and over 10,000 wear simulations.
Industry
Samsung steps up \'Home AI Companion\' strategy, focus on sleep and health management
Samsung Electronics is promoting an \"AI daily companion\" concept at CES 2026 and branding its home-appliance push as a \"Home AI Companion.\" Executive Roh Tae-moon said the company aims to connect 400 million devices annually. The article cites OpenAI and McKinsey data on AI adoption and discusses Amazon CTO Werner Vogels’ view of a shift toward relationship-building AI. It also notes Samsung’s human-centred design approach and AI ethics and safety framework.
Industry
Porcini, Samsung CDO, says human-centred approach is strategic imperative in AI era
Samsung Electronics Chief Design Officer Mauro Porcini presented the company’s view on design in the AI era at CES 2026. He said a human-centred approach is a natural responsibility for the future and is also essential from strategic and economic perspectives. At a Samsung Tech Forum panel in Las Vegas, participants said design starting from a people-first view is key to technology differentiation, and Porcini highlighted “expressive design” and an “AI X (EI + HI)” concept.