Search results for Polaroid
Telecommunications & Media
Don’t just press the shutter: how to get camera-like results with a smartphone
Smartphone photos can improve significantly with a bit of care, including using third-party camera apps and applying basic edits. Smartphone sensors have advanced, but default camera apps often prioritize showing information clearly, which can flatten contrast and tone. Shooting in RAW or DNG can preserve more data for adjustments to color, contrast and brightness. After shooting, tools such as Snapseed or Lightroom Mobile can help refine contrast, color and perspective depending on the subject.
AI & Enterprise
Polaroid targets AI data centres with water use ad campaign
U.S. optics and photography maker Polaroid has launched an advertising campaign that directly targets the water use of AI data centres. The company is highlighting the environmental impact of data centres rather than criticising AI itself, while promoting the value of “analog” experiences. The campaign includes a billboard on Coney Island in Brooklyn and posts on Instagram carrying the same message. The issue has also drawn responses from OpenAI and Nvidia.
People & Corporate
SKT invites employees\' families for Children\'s Day event
SK Telecom on Monday invited 350 employee families to its headquarters at SKT Tower in Seoul to mark Children\'s Day. The annual family invitation event has been held jointly by labour and management since 2016. The company set up play, food and activity zones for children and families. CEO Jeong Jae-heon and union chief Jeon Hwan-hee greeted participants, and Jeong handed children honorary junior employee certificates and gifts.