Games & Commerce
Maryet CEO Yoo Ji-su aims to boost efficiency with Cafe24 data, build fashion brand
Womenswear brand Maryet says 90 percent of its products are self-made, helping it establish its brand identity after starting as a blog market and growing into its own online mall over six years. CEO Yoo Ji-su (유지수) said the company linked sales and inventory data using Cafe24’s inventory-linked product analysis service to improve advertising efficiency and operational performance. The brand releases 1 to 2 items weekly and sees strong demand for pants, including capri pants reordered 15 times.
