World Liberty Financial, a decentralised finance project linked to U.S. President Donald Trump’s family, has launched a stablecoin-based lending platform, Cointelegraph reported on Sunday.

World Liberty will offer crypto lending services through its new platform, World Liberty Market, centred on the USD1 stablecoin and the WLFI governance token. Users can borrow by posting collateral such as Ethereum, Bitcoin tokens and major stablecoins including USDC and USDT. Tokenised real-world assets are also set to be included. World Liberty co-founder Zac Folkman said in an interview with Bloomberg, "We are seeking collaborations with prediction markets, cryptocurrency exchanges and real estate platforms."

The platform launch follows World Liberty’s application to the U.S. Office of the Comptroller of the Currency (OCC) for a national trust bank charter and is part of a strategy to expand adoption of the USD1 stablecoin.

The crypto lending market slumped after the collapse of BlockFi and Celsius, but has recently shown signs of expanding again as regulation becomes clearer and risk management more transparent.

Nexo is also expanding the market by offering zero-interest loans backed by bitcoin and ethereum. The decentralised finance (DeFi) project Babylon has also recently raised $16 million and moved to expand bitcoin-based lending infrastructure.