[DigitalToday reporter Chi-gyu Hwang (황치규)] Pump.fun has revamped its memecoin rewards model and introduced a structure more favourable to traders, Cointelegraph reported on Feb. 18. Under the previous system, memecoin creators took the fees. Traders now have an option to receive cashback.
Cointelegraph said the move is aimed at improving traders' profitability and reflects criticism that the old model was overly favourable to creators.
Under Pump.fun's previous model, a “Creator Fees” structure applied, with memecoin creators receiving a 0.3 percent trading fee. But as many tokens succeeded without a separate team or project, there was criticism that simple distributors were receiving excessive rewards. Pump.fun now lets creators choose either “Creator Fees” or “trader cashback”. The choice cannot be changed once made.
The overhaul comes as platform revenue declines. Pump.fun posted $148.1 million in fee revenue in January 2025, but that fell 75.6 percent to $31.8 million in January this year. February revenue also slipped to $15.6 million, extending the decline.