Kakao Entertainment said on Tuesday it published the "8th Illegal Distribution Response White Paper" and disclosed results including the cumulative deletion of 1 billion instances of illegal global content.

The white paper covers results from the company’s anti-piracy response team, P.CoK, in the second half of last year, from July to December. The most notable point is the cumulative enforcement record. From P.CoK’s official launch in November 2021 through December last year, it deleted more than 1 billion instances of illegal global content, including webtoons and web novels, over 4 years and 1 month. At a pace of 10,000 deletions a day, that would take about 274 years. It is the highest record to date among anti-illegal-distribution results in South Korea’s content industry, and reflects Kakao Entertainment’s continuously upgraded monitoring and response system.

It also unveiled for the first time "Fast Track" and "Deep Research," detailed strategies that further develop its proprietary anti-illegal-distribution protocol, TTT (Targeting·Tracing·Takedown). The TTT strategy introduced in the seventh white paper is a one-stop response system linking the identification of illegal sites, tracking operators, shutdowns and legal action.

Fast Track targets small illegal distribution groups, sending warning letters with the aim of swift blocking within as little as 2 hours and up to 1 day. Deep Research tracks large groups for 1 week to 2 months, leading to fundamental blocking through legal action following evidence collection and in-depth analysis. Through Deep Research, it identified the operator of a major global illegal site, "C", with 120 million monthly visits, and, based on international cooperation through the special judicial police of the Ministry of Culture, Sports and Tourism, led the site to be shut down in September last year.

The eighth white paper also includes interviews with experts from prominent global anti-illegal-distribution groups, to share practical insights with the industry. Mok Ho Pai (목 호 파이), vice president for the Asia-Pacific region at the Alliance for Creativity and Entertainment (ACE), and Ito Atsushi (이토 아츠시), secretary general of Japan’s anti-illegal-distribution group ABJ, agreed that cross-border public-private cooperation is important for blocking illegal distribution.

Lee Ho-jun (이호준), head of the legal office at Kakao Entertainment, said, "The anti-illegal-distribution response team will take the lead in continuously upgrading anti-illegal-distribution capabilities across Korea’s content industry, while actively collaborating with relevant institutions and global groups, and we will continue to do our best to protect the content ecosystem."