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AI & Enterprise

OpenAI to launch visual ads next to ChatGPT image generation results

OpenAI will add visual display ads next to ChatGPT image generation results in the United States from late October, starting with an initial group of test advertisers offering products and services. The ads will be clearly labeled and will not affect ChatGPT responses. OpenAI plans to expand ad placements to image generation to attract online advertisers. It has also expanded ad measurement tools, analytics partners and local-based ad tests.

Games & Commerce

Kakao adds \'Local News\' tab to KakaoTalk in North America for Korean users

Kakao has added a 생활정보 service for local Korean users on KakaoTalk in North America by introducing a \'Local News\' feature on the app’s third tab. Users can view region-specific Korean community businesses, notices from overseas diplomatic missions and information on open chat rooms run by local users without installing another app. The company also signed an MOU with South Korea’s foreign ministry to deliver safety and consular notices.

Games & Commerce

Naver introduces advertising expert certification for partners to boost capabilities in AI era

Naver introduced a new \"Advertising Expert Certification Program\" to objectively verify the expertise of staff at its official advertising partners and strengthen their ability to operate ad products in an AI-driven advertising environment. The program uses an online test called \"Naver Ads Expert\" to quantitatively assess product skills and issues official certification to those who pass. Tests for search and display ads start in June, with AI solution Adboost-related subjects to be added in the second half.