Search results for TARA
Games & Commerce
G-Star expands and AGF focuses as Korea game events diverge
Korea’s major game events G-Star and AGF are pursuing different strategies. G-Star is expanding its exhibition scope to include AI services and more overseas and indie developers, while AGF is reinforcing fan-focused marketing by centring displays on upcoming releases and existing intellectual property. This year G-Star will be held in Busan and AGF in Goyang. NCSoft, last year’s main sponsor of G-Star, is serving as AGF’s main sponsor.
Games & Commerce
In AI search era, what happens after the click matters more than click count
An analysis says the spread of AI search is pushing much of the customer journey out of marketers’ view, making it more important to interpret what clicks mean rather than simply raising click counts. As more consumers compare products inside AI tools and large language models, hard-to-track “dark funnel” activity is growing and zero-click behavior is rising. Marketers are urged to analyze actions after clicks and connect fragmented data earlier and in real time.
Crypto
Bitcoin at crossroads as pullback mirrors pattern before 2022 eightfold surge
Bitcoin is showing a price structure similar to the 2022 bear market, an analysis said. Analyst TARA sees an ABC correction pattern and warned the current rebound could be a temporary relief rally, with further declines possible. He said confirmation would require a rebound to at least $72,800 that then turns into resistance, implying a roughly 17 percent rise from $61,900. He also cited the rapid final leg of declines in 2022 and did not give a target.
