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Europe banks on retro as China pushes AI at Paris Motor Show

European and Chinese automakers showcased contrasting strategies at the 2026 Paris Motor Show. European brands focused on retro designs reinterpreting past hits and pressed for regulatory easing and industry protection measures. Chinese companies expanded their presence, promoting electrification, AI-based driving systems and fast-charging technology. Xpeng unveiled its G9L electric SUV and held AI driving test rides, while BYD highlighted flash charging on the Atto 8.