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AI & Enterprise

Adobe expands agentic AI ecosystem for customer experience, strengthens integration with major tech companies

Adobe said on Wednesday it is expanding an agentic ecosystem spanning major technology companies, agencies and systems integrators to scale agentic workflows across enterprises. It said it supports multi-step agentic workflows that can expand across interfaces by connecting agent skills and developer tools, allowing companies to use Adobe intelligence within existing tools and technology stacks. Adobe said its AI agents, skills and developer tools can be used within AWS, Anthropic, Google Cloud, Microsoft and OpenAI.

AI & Enterprise

CX company Genesys to unveil LAM-based agentic virtual advisor

Genesys, a global customer experience solutions company, said on Feb. 12 it will unveil what it called the industry’s first agentic virtual advisor based on a large action model in the first quarter. The service, named Genesys Cloud Agentic Virtual Advisor, is designed to overcome limits of reactive self-service and improve operating efficiency. It uses Scaled Cognition’s APT-1 LAM and supports company-specific guidelines through Genesys AI Studio.