AI & Enterprise
ChatGPT advertisers top 820 as OpenAI steps up monetisation with 1 billion users
OpenAI is accelerating the expansion of advertising on the ChatGPT mobile app as major consumer brands join an ecosystem once dominated by tech firms, an analysis said. Sensor Tower data cited by Business Insider show hourly ad impressions in July roughly doubled from April, while the number of advertisers rose to more than 820 from about 300. OpenAI shows ads to free users and those on its $8-a-month plan.
