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Games & Commerce
At Hoyoland2026, fans pack Genshin Impact and Honkai booths as games move offline
Long lines formed at KINTEX in Goyang on Thursday as visitors waited to try paid and free experiences at Hoyoland2026, an offline event bringing five HoYoverse games together. Some attractions posted 60 to 120 minutes of expected waiting time. HoYoverse Korea said all 34,000 tickets for the four-day event were sold out. The venue offers mission-style experiences, goods, food, stage programmes and cosplay events.
AI & Enterprise
KT runs sports pop-up exhibition in Gwanghwamun with AI experience programs
KT will run a pop-up exhibition at its KT Gwanghwamun Building West venue, KT Onmaru, where visitors can experience the history of KT sports teams and fan cheering culture. The exhibition includes items and hands-on programs covering KT Wiz, KT Sonicboom and KT Rolster. Visitors can leave support messages shown on a large LED wall. The venue also offers AI-based experiences such as robot caricatures and assisted photos, and will hold on-site events with prize draws.
Telecommunications & Media
KT runs World Cup pop-up at Onmaru in Gwanghwamun with AI experiences and cheering goods
KT said on Sunday it has opened a pop-up for South Korea\'s national football team at KT Onmaru in its Gwanghwamun building in central Seoul, in partnership with the Korea Football Association, to mark the 2026 World Cup. The pop-up offers AI-based interactive programmes, including robot caricatures and a photo-assist feature, as well as a fan message media wall and DIY cheering goods. It also features displays tracing South Korean football history.